Your website is often the first impression potential customers have of your business. But if it’s outdated, slow, or difficult to navigate, it could be driving visitors away—and costing you valuable leads. If you’re unsure whether it’s time for an upgrade, here are five signs you shouldn’t ignore.
1. Your Website Looks Outdated
Design trends evolve quickly, and an old-fashioned website can make your business seem behind the times. If your site still looks like it belongs in the early 2010s—with clunky layouts, small images, or outdated fonts—it’s time for a refresh. A modern, sleek design builds trust and keeps visitors engaged.
2. It’s Not Mobile-Friendly
More than half of all web traffic comes from mobile devices, and Google prioritises mobile-friendly sites in search rankings. If your website isn’t responsive—meaning it doesn’t adjust seamlessly for smartphones and tablets—you’re likely losing visitors before they even explore your content.
3. Slow Load Times Are Costing You Visitors
A slow website isn’t just frustrating; it’s bad for business. Studies show that 40% of users abandon a site if it takes more than three seconds to load. If your pages take forever to appear, potential customers are clicking away to your competitors.
4. Your Search Rankings Are Declining
If your website isn’t appearing on the first page of Google, an outdated structure, poor SEO practices, or slow performance could be to blame. Search engines prioritise fast, well-optimised, and user-friendly websites—if yours isn’t meeting those criteria, your traffic (and leads) will suffer.
5. You Struggle to Update Content
If making simple changes to your website requires a developer or feels like a hassle, your site isn’t working for you. A modern content management system (CMS) like WordPress allows for easy updates, ensuring your business stays relevant and up to date.
Time for an Upgrade? The Lighthouse Co Can Help
If any of these signs sound familiar, don’t wait until it’s too late—your competitors won’t. At The Lighthouse Co, we specialise in designing high-performance websites that are visually stunning, mobile-friendly, and optimised for search engines.
???? Why Choose Us?
✅ 40+ years of digital experience
✅ Custom WordPress designs (no templates!)
✅ SEO-friendly, fast-loading websites
✅ No minimum contracts—just results
Your website should be your best sales tool. If it’s not, it’s time for an upgrade. Contact The Lighthouse Co today and let’s create a website that truly represents your brand and drives business growth.